Published on 01 August 2012 by Mike Brown in Brainzooming
A couple of years ago, I was facilitating an idea generation session with an internal client recently demoted into a marketing management job. We were providing strategic help to develop the marketing plan for his new product line. His unwillingness to productively participate, a refusal to consider anyone else’s ideas, and his negative management style during the idea generation session made it clear there was no assistance he would accept.
Michel Dion, PMP, CPA
Founder and Developer of Project-Aria
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